Can you imagine driving through a retail store for your groceries? Or an Autobot delivering your orders at your doorstep? Retail biggies have done unimaginable innovations to woo the right mix of customers, so anything on these lines is absolutely imaginable. Whether it is pop-up stores, magic mirrors, digital price [...]
The retail sector always demands innovation and exclusive attempts to woo the customers. It can’t ever lose its charm! The challenges are immense, but the opportunities are massive. Can a robust Test Automation strategy help the retail sector hop over the challenges and tap the opportunities? This infographic discusses various challenges [...]
Does anyone remember Circuit City? It was one of the top U.S. electronics retailers that went out of business in 2009, as it couldn’t address the new-age needs of the customers. It finally succumbed to its inability to respond smartly and skilfully to the growing popularity of online retailers [...]
There’s online shopping. And then there’s multichannel retailing. “As online shopping continues to grow at the expense of store visits, the premium in the future will be on creating unique, brand-defining experiences that keep customers coming back—whatever the channel.” ~ PwC’s Annual Global Total Retail Consumer Survey February 2015. Multichannel retailing, [...]
