Forrester Research has stated that, 44-percent of enterprises use data analytics and mining to boost consumer response rates and generate insights that guide executives in developing relationship-driven strategies. Even a report released by Boston Consulting Group (BCG) states that 58-percent of chief marketing officers (CMOs) believe that search engine optimization [...]
Predictive Analytics as a concept has been widely applied across industries and businesses to derive the required inferences and take informed business decisions. Traditional Software Quality Assurance (QA) is shifting gears and taking on new responsibilities. Hence, there is an increasing need for teams to take an analytics-based approach [...]
According to Statista, the global big data market is projected to reach $103 billion by 2027. The surge in big data’s growth offers valuable insights and invites potential cyber threats. As we navigate the sea of information abundance, the specter of cybersecurity risks reminds us that data protection impact [...]
Amidst the analysis of driving voluminous data, and the analytics challenges, there are concerns about whether the conventional process of extract, transform and load (ETL) is applicable. ETL tools quickly “intrude” across Mobile apps and Web applications as they can access data very efficiently. Eventually, ETL applications will accumulate industry [...]
According to a joint study by recruitment consultancy Robert Walters and Jobsite, 47% of recruitment Managers have anticipated increased demand for IT workers in 2017. The findings from the survey of 700 senior technology professionals indicated a rising demand for Business Intelligence (BI) and Big Data professionals. As per the [...]
The Startup buzz is gaining grounds and it has transformed the way enterprises strategize and operate. Startups are known to leverage various technologies that boost cost effectiveness, efficiency and time to market. For instance, thanks to the Open source platforms, today Startups have access to the best Big Data [...]
Several accounts of people leaving lucrative jobs in order to work for themselves have popped up repeatedly over recent times. Marketplace aggregators such as Uber have ensured that these dreams could be achieved by the average person. Concepts such as ‘ride sharing’ enable consumers to commute to their destination [...]
With the deluge of data being churned every day in businesses, organisations are turning to analytics solutions to understand what these huge volumes of data mean, and how can they help improve decision making. We need to chart a new course with data, which is to predict. Every organization that [...]
RETAIL has been a fast-evolving industry with emerging technologies empowering customers to shop anything, anywhere, anytime. This requires tight integration across the channels to offer seamless customer experience. Customers are much more informed than earlier to take buying decisions. Apparently, competition has been fierce, and won’t get any easier [...]
Many industries, of late have decided to venture into the new world of Big Data and Analytics. They are slowly beginning to fully understand the limitless benefits that Big Data unearths for them, but a lot of enterprises are also struggling to deduce useful information from their Big Data [...]
